Do You Need More Parents, Students Or Teachers to Choose your School?
Is Your School's Reputation Holding You Back?
Are You a New School That Needs to Be Seen & Heard?
Marketing Advice for Schools is here to help!
Search over 80 articles and case studies to find help with your marketing problems (e.g. using Twitter, finding key messages) - or scroll down for the most recent. Alternatively click here for a full list of our advice articles.
Please get in touch (via email or tweet) if you can't find what you need - or if you'd like to contribute an article
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School Marketing Survey
At the end of last year we joined forces with the Chartered Institute of Public Relations Education & Skills Group and asked 48 schools about their marketing in 2014 and 2015.
Our Latest Advice
Many thousands of families move city or country every year - and they might just be the people you need to fill your school for September. Here are 7 tips to help you set up a relocation marketing campaign.
LinkedIn has an interesting take on social media - it's a serious professional network. But this means it can help your school - from improving admissions to preparing your students for the world of work as well as creating alumni networks and helping you recruit the best staff. Read on and find out how!
This might seem a bizarre statement - but now is when you move from mass marketing to relationship marketing.
Your goal for the next few months is to develop the key relationships that will lead to excited and engaged students and parents who will develop a long term commitment to your school.
Click here to find out how!
Twitter is a great way of getting across quick messages - but it can also be used to share more than 140 characters and single pictures.
Here are four innovations that will improve your engagement with followers. They are listed in reverse order of their use by the 2,000 schools on our 'Good News from School' feed. Click here to see if you're using them already!
Most of the time school marketing focuses on creating and sustaining strong links with current & prospective parents and students. But finding the right teachers and school leaders might just be the most important marketing task for your school in 2015. Read on to see why...
There's often a perceived divide between 'marketing' and 'word of mouth' in schools. This article argues that if marketers saw all those working in schools as stakeholders the divide could become a virtuous circle (if that's not mixing metaphors too much!)
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